Who we are

This privacy notice explains how New Life Carpet – Carpet Cleaning Service, a family-run carpet and upholstery cleaning business based in Pontefract, West Yorkshire, uses personal information provided through newlifecarpet.co.uk and when customers contact us.

For any privacy request, email info@newlifecarpet.co.uk or telephone 07939 205695.

What information we collect

When you ask for a quote or contact us, you may provide your name, telephone number, email address, postcode, preferred visit date, property or access details, the type and condition of the items to be cleaned, messages and photographs. If you later book our service, we may also need the cleaning address and information needed to arrange and complete the work. Some website technologies may also process technical information such as browser details, device information and website usage.

Please avoid uploading photographs showing people, documents, financial details or other sensitive personal information unless necessary for your enquiry.

Why we use information and our lawful bases

• Answering enquiries and preparing quotations: to reply to your request, assess what needs cleaning, discuss a suitable service, and arrange an appointment if you decide to proceed. Our lawful basis is usually taking steps at your request before entering into a contract, and where relevant our legitimate interest in managing enquiries.
• Providing booked services: to manage an agreed appointment, fulfil our contract with you, maintain necessary work records and deal with follow-up questions.
• Business and legal records: to comply with relevant record-keeping, tax or legal obligations, and to handle legitimate disputes or requests.
• Website security and operation: to maintain the website and protect it from misuse, where necessary for our legitimate interests or legal obligations.

We do not require consent to reply to a quote you have asked us to provide. We do not use your quote-request details to send unrelated promotional marketing without an appropriate lawful basis.

Who may receive your information

Information may be processed by service providers needed to operate our business, such as our WordPress website and hosting services, website form and email systems, and communications providers. If you choose to contact us through WhatsApp, your messages are also handled using WhatsApp’s service. We share personal information only when necessary to deal with your enquiry, provide a booked service, support site operation or fulfil legal duties. We do not sell customer enquiry details.

Photographs and quote form uploads

Photographs sent for a quote are used to assess the work and communicate with you. We may receive them through the website form, email or WhatsApp. Please submit only images relevant to your cleaning request. We will not use your private quote photographs for advertising or social media without asking for permission.

How long we keep information

We keep enquiry information only for as long as it is reasonably needed to answer the enquiry, follow up on requested work, deal with disputes or satisfy business and legal record-keeping obligations. Booking and payment records may need to be retained for longer where law requires it. When information is no longer needed, it should be securely deleted or anonymised. You can ask about the applicable retention period for your information by contacting us.

Cookies, analytics and external content

Our website may use essential cookies and technologies required for security and operation. Website tools and embedded services (for example Google services, Google Maps, YouTube or similar features when used) may process additional device or usage information. Some of these technologies may require your consent under UK privacy rules. Browser controls can help manage cookies; the site’s consent controls should be used where presented. Please contact us if you would like to know more about a specific service used on our website.

Transfers outside the UK

Some third-party website, communications or analytics providers may process information internationally. Where this happens, we are responsible for considering the applicable legal protections and appropriate safeguards. Contact us if you would like further information about a particular service or transfer.

Your data protection rights

Depending on the circumstances and the lawful basis, you may have the right to access your data, correct inaccurate information, request deletion, restrict or object to processing, or request data portability. You can also withdraw consent at any time where consent is the lawful basis. To make a request, contact info@newlifecarpet.co.uk.

If you are dissatisfied with our response, you have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.

Automated decisions and changes to this notice

Our quote requests are reviewed to provide individual pricing; the form does not automatically decide prices or confirm bookings. We may update this notice when the site or our services change. Please revisit this page for the current version.

Last updated: 16 October 2026.